HONDA CIVIC TOUR
What we did
Live Nation enlisted the expertise of RPM Creative to contribute to the overall event creative, develop marketing assets, and conceptualize activations for the Honda Civic Tour featuring Neil Horn. Initially, mood boards were crafted to solidify the aesthetic for each activation, emphasizing the introduction of the new Honda models. Following extensive research and collaboration with the Live Nation team, we successfully finalized creative looks designed to make a distinctive impact at the shows.